Influencer Engagement

In the vast, fast-moving world of social media, an influencer can help your brand stand out. They may even be able to highlight aspects of your story that are more “niche,” establishing you as a presence in the lives of audiences who remain untapped.

Seeking an ideal fit with your brand and target audience, we help you identify and establish mutually beneficial relationships with influencers. Our team is equipped to craft content, shepherd a campaign from start to finish, and provide performance tracking.

What An Influencer Engagement Program Can Do For You:

Create buzz about your brand, products, and services online

Rank your organization higher in search engine results

Reach untapped audiences and niche communities

Connect with digital natives, including Gen Z and younger Millennials

Improve the quality of your social media content

What We Can Deliver to Help You
Engage with Influencers

The influencer engagement strategy identifies relevant influencers with whom it would be advantageous to establish partnerships or collaborations to reach the audiences you care about with your products, services, and brand messages. We develop custom lists for each client and each initiative to ensure the right messages are being delivered by the right influencers to the right audiences. These strategies also include budgets, trade opportunities, and relationship-building initiatives that would create unique and impactful influencer engagements.

We create a set of expectations and best practices for your business that outline brand standards for creating sponsored or branded content in collaboration with influencers. These guidelines are sent out to influencers to ensure transparency, authenticity, and compliance.

We will continually analyze and review the performance of influencer engagement efforts to ensure you’re getting maximum value for your budget.

The Services We Offer to Help You
Engage with Influencers

Strategic Services

  • Research
  • Competitor Analysis
  • Audience Analysis
  • List-building
  • Outreach Planning
  • Message Development
  • Campaign Development
  • Reporting and Analysis

Implementation Services

  • Influencer Relationship Management
  • Copywriting
  • Videography
  • Photography
  • Graphic Design
  • Animation

Influencer Engagement Case Studies

Other Programs You Might be Interested In

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  • Social Media

    With the majority of internet users on social media, you need a strategy that builds and guards your brand and engages audiences where they are. We work with your organization to align your goals with today’s multiplying, evolving platforms, providing a strategy that accelerates growth and engagement.

  • Content Marketing

    Your business has many stories that can inform, engage, and delight your audiences. These stories are the foundation of strong content that can catalyze dialogue and connection. Once our agency identifies what your audiences want, we can help you to consistently produce and share relevant content that inspires, educates, and persuades. In the process, you build trust, establish yourselves as thought leaders, and drive growth.